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Build your audience, sell your products, and keep customers for life!!
This is Dre Baldwin's foundational course on marketing, promoting and drawing the most valuable asset – ATTENTION – to yourself & your offerings.
Marketing is the lifeblood of business. It positions you to help the people you want to serve at the highest level. When you have something they need, it is your MORAL OBLIGATION to let them know!
Dre Baldwin is CEO and Founder of Work On Your Game Inc. He has given 4 TEDxTalks and has authored 35 books.
Dre’s content has been consumed over 103 million times. His daily Work On Your Game MasterClass has amassed over 3,000 episodes and over 7.3 million listeners.
Dre had a 9-year professional basketball career, playing in 8 countries. Dre’s framework is the "roadmap in reverse" for professional Mindset, Strategy, Systems & Accountability.
Mindset is the foundation of EVERYTHING we do at Work On Your Game. In the Marketing Master Course, we will start with your Marketing Mindset.
Here, you'll un-learn the false, business-killing mindset mistakes that you've been taught – and replace them with the money-driving, customer-magnetizing mentality that drives all successful businesses.
Install the key mindsets and understandings that serve as the principles of marketing – that work in ANY industry!
Have the marketing tools that make selling easy, seamless and consistent – no more struggling to close deals
Understand how to set up your sales processes so you're talking to your ideal people every day, drawing them in closer
Avoid stepping into the marketing landmines that stall out and destroy businesses
Know the basics of the game that work in every business, regardless of what you're selling or who you're selling to
See a lot more for yourself than your current situation and map the future of your business
Most marketers think they need to get everyone's attention to drive business. The truth is, you only need to get the attention of the RIGHT people by speaking their language.
In Module 2, you'll learn how to identify, target and enter the conversation going on the heads of your ideal clients – so they KNOW you're who they need.
Identify your ideal customers and clients and design the "bait" to draw them to you
Make sure you're attracting your target people – and pushing away all the wring people
Stop running after people and turn the equation around – have them coming to you
Have people coming into your world already knowing your value – and ready to invest in themselves
Know how to deliver to your audience what they want – while also giving them what they need
The key "secret" element that makes your business rock solid and unique in your market
Now with your principles in place, it's time to start employing the game plan that will consistently take your marketing to the next level.
In Module 3, you'll have a roadmap for how to market to your audience and keep your voice and offers top-of-mind with them – so when they're ready to take action, you're the only option they consider!
Is there a way to get new customers outside of running ads? Yes! Learn those ways and start using them today
Learn to use the key skill that makes businesses take off by leveraging the work of others
Drive business without having to post on social media all day (or even care about their "vanity metrics")
Learn to use the 3 foundational channels of marketing interchangeably – and how they support each other
Understand the key metrics that matter most for your marketing (and the easy way to track them accurately)
Know your biggest job, the ONE thing that you must always do in your business no matter who you hire or delegate to
Marketing is all about the relationship you build and maintain with your audience and potential audience. The better you are at communicating, the more business you'll do.
In Module 4, you will learn the master communication tools that the BEST marketers use in all of their messaging – and how to adapt all of it for your message to get the same results!
Give the right message to the right people in your audience to move them to action NOW
Establish your name and position in the market such that you own it and have to competition to be compared to
Have a clear & concise way to communicate what you can do for your audience so everyone "gets it" quickly
Sharing the pieces of your background that matter most to get people connected to you emotionally (and long-term)
Communicate the things that your audience needs to hear and know – while leaving out all the fluff and extra stuff that they don't need
The ONLY 3 ways to communicate that you need to know and use to reach ANYONE, ANYTIME
• Have a permanent "marketer's mindset"
• Strategically Target your ideal clients
• Nail your brand messaging to make yourself a one-of-one
• Develop a clear and concise framework
• Leverage marketing to make easy sales
• Use social media instead of it using you
• Own your audience
• Become revenue focused
• Get the Right people in your tribe [and the wrong people out of the room]
• Get triple the marketing results in half the time
• Have prospects ready to buy before they even know the price
• Apply these skills in every aspect of your business for the future
Annette
Woodbridge, VA
Ascha
Detroit, MI
Jonathan
Miami, Fl
Chad
Dixon, IL
As a supplement to the Master Course material, we will also give you access to 15 of Dre's BEST MasterClasses on Marketing, Sales and Business!
These will help drive home the lessons of the course and ensure that you implement and apply EVERYTHING in the course quickly and easily!
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This course is for the marketer who understands the value of consistent, intentional and targeted marketing for your business to drive sales opportunities and maximizing revenue. And, for the marketer who doesn't want to keep putting stuff out without a plan.
You will understand the foundational and unchanging principles of marketing.
You will install the "Marketer's Mindset" that will have you thinking like a marketer and seeing more opportunity for business in every circumstance.
You'll learn to attract and keep more of your ideal clients.
You'll learn the mechanics of marketing and how to use them.
You'll also learn how to communicate your brand message clearly and fully.
The course is delivered in video, with Dre Baldwin explaining and demonstrating the principles, strategies and tactics being shared. The videos are closed-captioned and we will also have transcripts. The Bonus MasterClasses are in audio format.
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The Master Marketing Course is designed for all levels of marketers, from beginners to seasoned vets. As the principles of marketing do not change, the material in this course will ALWAYS apply to EVERYONE in the marketing space.
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